Learn how to set up Google Ads in your Checkfront account.
New to Google Ads? Read the first article in this series for an introduction to the Google Ads
Which plans include this feature?
Legacy: Soho, Pro, Plus, Enterprise, Flex
New: Starter, Growth, Managed | Learn more about our new plans or how to change your plan.
Where can I find this feature using the top menu?
Manage > Integrations > Conversion > Google Adwords
What more do I need to use this feature?
- Google account with Google Ads.
Admin permissions to manage your account.
Which Checkfront version supports this feature - classic, new or both?
- The Google Ads feature is available to both those using items (Inventory > Items), a key feature of our classic version of Checkfront, and those using products (Inventory > Products), a key feature of our newest version of Checkfront.
New to Checkfront - Products ✨
With our newest version of Checkfront, we have added Products (Inventory > Products) as the successor to items (Inventory > Items).
Are you interested in migrating to our newest version? Please reach out to our Technical Support team for more information.
Setting up Google Adwords in CheckfrontBack to top
To configure Google Ads in your Checkfront account, navigate to Integrations (Manage > Integrations) and select the Google Adwords tile from the Conversion section.
From the Add-on Setup modal, you can enter your Google Conversion ID and Google Conversion Label, provided in your Google Ads account, as shown in our example above.
Then, click the Activate button.
Once activated in Checkfront, new Customer bookings are sent to your Google Ads account along with the value of the transaction.
The tracking status in your Google Ads account remains Unverified until your first successful conversion, so don't worry if this appears to be updating for you later.
If you want to test that the integration is connected before waiting for the first Customer conversion, we suggest you create a test booking and payment through your Booking Page.
Note that the first conversion can take up to 3 hours to appear in your Google Ads account.
If you don't currently use Google Ads but are still interested in your conversion rates, please look at our Google Analytics integration.
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