Setup in Facebook Ad ManagerBack to top
From within the Ad Manager interface, click on the menu top left and select Pixels from the Measure & Report column, as seen in the screenshot below.
This will bring you to the Events Manager where you can create a Facebook pixel.
To get started, click on the green Create a Pixel button.
This will open a small pop-up window where you will be asked to name your pixel. The name isn't important, but if you plan on creating more than one it might be a good idea to name it something descriptive that will separate it from the others, just so you can keep track of your tracking pixels!
You have 50 characters, but that should be long enough to create a nice, unique name.
When you're ready, click on the blue Create button bottom right of the window.
Your Facebook pixel will now be created. The pop-up window will now ask how you'd like to install the pixel. Select Manually Install the Code Yourself.
The pop-up will next show you some code which you can add to your website pages. Checkfront takes care of this for you, so all you need at this point is the actual tracking pixel.
You can copy this from the code provided. We've highlighted it in yellow below.
Once you've copied the pixel, which is just a long number, click Continue.
Complete the process by selecting the events you'd like to track and then click Continue.
That's it! Your Facebook Pixel has been created and you can see it by returning to the Pixels screen we visited earlier. Your pixel will be listed and you can get the tracking number from here if you didn't copy it earlier.